Consulting Services

Helping brands grow by developing marketing strategies and linking them to workable tactics using a combination traditional and leading-edge marketing methods.
Start-Up Strategies
  • Your business is at a stage in its life where it must accelerate growth. 

  • You have a core group of customers, but now are ready for scale-up. 

  • You need to build awareness while rapidly driving volume.

  • Funding is a challenge, you need real world solutions that work.

Engagement Strategies
  • Your business has hit a sales plateau.

  • You have a core group of loyal customers, but also have not "heard" from some customers in a while.

  • You're have multiple audiences you need to reach; each with unique business drivers.

    • Keeping existing customers engaged

    • Re-engaging with lapsed customers

    • Engaging with new customers

Deliverables Available to You
  • Customized marketing plan that aligns with your unique product and category situation.

  • Implementation management that fits your budget and delivers measurable results. 

  • Increased bandwidth to drive your business without the cost and risk of hiring a full-time employee. 

Recent Work

Sigma Group  

Implemented automated marketing system.  Developed and managed agency business development strategy and email marketing campaigns.

Samsung Electronics America  

Led digital demand generation team for Samsung premium TVs.  Coordinated multiple agencies (media and social) while collaborating with various internal stakeholders - HQ in Korea, Product Management, coding/production groups and OMNI channel team.

  • Directed 2018 digital introduction for new model launches that incorporated multiple new features and required localization to the US market.

  • Developed and implemented competitive conquesting project via a targeted micro-site and media units that leveraged influencer reviews of Samsung TVs.

  • Optimized the Frame TV website to make it more navigable while incorporating a new module supporting a strategic partnership and new revenue stream.

  • Ran multiple digital promotions (retailer specific and national) that were featured both on-site and supported with new media units.